Email Marketing Blog

Branding, Branding, Branding

Branding plays a fundamental role in the success or failure of any company, whether you are in the industry of recruitment or a company promoting low emission cars, your branding strategy with shape all your marketing efforts. Strong branding stemming from design can be illustrated with the example of the Coca Cola bottle, and it’s famous curved design, often linked to its similarities with the hourglass shape of the female body. This aspect of branding, which plays a significant More

Internet Marketing – Keep It Simple Silly

Experienced entrepreneurs approach internet marketing techniques with an unnecessarily cautious approach. They are so hesitant to exploit this medium that they end up wasting resources and do not enjoy results at all.

Internal marketing will work best only when it is kept as simple as possible. Visualize a GP jobs page on the internet. What kind of advertisements will individuals visited this page be interested in reading? How about a website More

Managing your public realtions: Social media

Over the last few years, Web 2.0 technologies have had a profound effect upon the way in which we do business in a modern world. An appraisal of the literature pertaining to Web 2.0 technologies, social media and connecting role they play in modern public relations practice can identify that the realm is still emergent, necessitating further development and conceptualisation to move forward. This decree is mirrored through evaluation of the results when search terms appropriate to social media, web More